Marketing strategy consulting

Our motto is simple: if you can’t draw and clearly explain your marketing strategy on a single piece of paper, your people will struggle to implement.

Developing and implementing a clear strategic vision is much more effective if you know where you are starting from.  Our customer journey audit and voice of the customer services provide a powerful reality check to inform your marketing strategy and key initiatives.

We will work with you to build a clear vision of future success and scope out the game-changing initiatives that will get you where you want to be quicker than your competitors.

We draw on relevant experience of facilitating over 300 strategic planning sessions over the last 15 years: contact us in confidence to discuss how we can help.

  • "Just as I had hoped, their depth of experience added real value by providing us with insights and practical solutions which we would not have arrived at on our own."

    Chris Billington

  • “In a busy firm keeping client experience high on the management agenda is a challenge: Service Reality helped to reignite our passion for looking at our business from our clients’ perspective.”

    Faye Hughes

  • "Service Reality help us to think differently about our brand proposition and how we win new business. They help to bring our competitive strengths and challenges into sharp focus."

    Mark Andrews

  • “It was evident that Service Reality know about legal marketing and were able to represent a high level of credibility.”

    Tim Hastings

  • “Service Reality understand our market and are easy to work with.   They have provided practical recommendations for improving ROI in marketing, and their no-nonsense, commercial approach added value straight away.”

    Michelle Maltby

  • "Their mystery shoppers are authentic and convincing.  Service Reality can effectively audit the more complex legal enquiries."

    Kim Carr

  • “Service Reality’s customer journey audit gave us real insight into how we handle incoming enquiries and has helped us increase conversions by 25%.”

    Ben Cwilewicz

  • "Commercial and straight talking, Service Reality fully understand the unique challenges facing the legal sector.  They have certainly helped us compete more effectively to win new business."

    David Jabbari